Hispanic Facts for Marketers 1 to 3

Hispanic Facts for Marketers – #1 to 3

The Hispanic demographic in the U.S. is a market undergoing immense change.? Driven by culture and technology, the shopping habits and behaviors of today’s U.S. Hispanics are considerably different than they were before. ? Yet, most brands trying to connect with this growing demographic continue to rely on channels and tactics that no longer deliver …

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Diversity in Technology

Diversity in Technology Panel Conversation

We are excited to announce that Spanish Media’s CEO, Carlos M. Salinas, will participate in a panel discussion on diversity in technology. The panel is presented by General Assembly and FWD.us and will take place September 28, 2015 in Chicago. To register, please follow this link: bit.ly/realtalkchi.

Hispanic Digital Branding Workshop in Chicago

Digital Branding Workshop at the Hispanic Business Expo

We are happy to announce that Spanish Media’s CEO, Carlos M. Salinas, will be a speaker at the Hispanic Business Expo’s “Digital Branding for Success” workshop. The workshop will focus on digital strategies, content, and best practices for connecting with U.S. Hispanics online. The Hispanic Business Expo will take place on Thursday, August 6th in …

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Spanish Media Joins WeWork Chicago

Spanish+Media Joins the WeWork Community

Spanish Media, the U.S. Hispanic digital marketing agency, is pleased to announce we have joined the WeWork community in Chicago River North. We are super excited to meet and work among such talented startups, freelancers, entrepreneurs, and small businesses in Chicago.

Cickfraud in Hispanic Digital Campaigns

Click Fraud Protection and Hispanic Digital Campaigns

In July of 2014, thirty members of the Association of National Advertisers (ANA) announced their participation on a month-long study to examine how bot fraud is impacting digital campaigns. Our CEO Carlos M. Salinas spoke to Portada Online’s Susan Kuchinskas about the study’s inclusion of Hispanic digital campaigns. To read the complete article, please follow …

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Using Hispanic Social Media Responsibly

Using Social Media Responsibly

U.S. Hispanics share more than any other demographic group in social media. In a recent report by Telemundo’s correspondent Janet Rodriguez, our CEO Carlos M. Salinas shares his insights on the importance of using social media responsibly. To view the video aired on Telemundo’s national newshow Al Rojo Vivo, please follow this link.

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